Working with Natural Direct since 2020

In 2005, Chobani founder Hamdi Ulukaya took a loan from the Small Business Administration, bought an old yogurt plant, and brought a small group of passionate individuals together to make the real, wholesome yogurt that he remembered from his childhood. He called the company Chobani, “shepherd” in Turkish, to endow it with the hard-working and compassionate spirit of the mountain farmer. He believed everyone deserved better options, so he set about making delicious, nutritious, natural, and accessible Greek Yogurt right here in the U.S. Chobani’s mission is to bring high-quality yogurt to more people and create positive change in our country’s food culture.